The homeschool niche is unique and has its own quirks. This youtube video shares ten tips for marketing your product or service to homeschool parents.
Maureen McCaffrey Williamson examines the homeschool market and shares several resources for contacting with the homeschool market, including mailing lists of homeschoolers, periodical available for advertising, and more.
The Homeschool Marketer is the place to gather all your tips about homeschool marketing and public relations. Whether you are considering marketing to home educators, are a homeschooler attempting to spread the word about your business efforts, or just want to know the news from the busy bees at The Old Schoolhouse Magazine, this is the place to get the "buzz".
Parents Educating at Home (PEAH) has as its goal to network with businesses and organizations to raise the awareness of home schooling in the community. They work to manage and communicate discounts and savings that home schooling families can receive as well as continually work to obtain additional discounts both nationally and locally on behalf of the homeschooling community. In order to become a member, you must pay a fee.
Recognition of April 8, 2005, as Home Education Day in Colorado.
Homeschooling was growing rapidly in the 1980s in the United States, after starting from a very small base.
In July 2000, Louisiana residents Joyce and Eric Burges created the National Black Home Educators Resource Association, a nonprofit organization that provides advice on curriculum materials, pairs new families with veteran home educators, and produces an annual symposium. The Burgeses’ goal is to encourage other African-American families to become more involved in their children’s education. This article tells their personal story and how they have impacted the community in which they live.
The Homeschool Speakers and Vendors Association (HSVA) was originated and founded by Steve Clark, a homeschooling dad from Louisville, KY. From 1998 to the present, Clark also spent over 2000 hours working in homeschool booths and speaking at homeschool conventions all across the US and Canada. After meeting hundreds of other speakers and vendors at these conventions, Clark saw that there was a great need for an association that would provide support and assistance, mainly in the areas of compiling convention information and developing marketing resources. After brainstorming the idea with other vendors and speakers, Clark and his wife, Katrina, launched HSVA in 2003.
Steve Moitozo explains how homeschooling is parents deciding and directing the education of their children—deciding and directing the education, not doing all the educating.
Cheryl Seelhoff discusses the controversy between her and other homeschool movement leaders.
Get tips on how to understand the homeschool market, how to do market research on a home business budget, and whether or not you should buy advertising.
Patrick Farenga looks at the history of homeschooling from before the founding of our country to present day. He includes discussion of the work of some important people in the homeschooling revolution.
Cheryl Seelhoff continues her look at the history of homeschooling by examining the importance of the HSLDA's response to H.R. 6, a House of Representatives bill addressing issues in elementary and secondary education. The HSLDA warned that this bill might require certification of home educating parents, in contrast to the opinions of other members of the homeschooling movement.
Beginning in the late 1970s, as parents became dissatisfied with the public education system, the modern homeschooling movement grew rapidly. The 1983 report, A Nation at Risk, confirmed some parents belief that their children were receiving a mediocre education in public schools. Research by John Holt and Dr. Raymond Moore encouraged many parents confidence in their ability to homeschool. Conflict between some Colorado public school districts and parents led to the adoption of a 1988 legislative bill that established guidelines for home education. A timeline of important events is detailed here.
The right to home school is based on two fundamental principles of liberty: religious freedom and parental rights. Whenever one of these two freedoms is threatened, our right to home school is in jeopardy. Here are the battles we think home educators will be facing as we enter the next century:
How homeschoolers interact with social media. Myths about using social media for marketing to the homeschool audience. Social media preferences for the homeschool market.
For eight days in February, 1994, the home schoolers of this nation gave Congress a lesson on the power of grassroots politics it is not likely to forget. It began when an amendment was introduced to H.R. 6, an enormous education reappropriations bill, which would have required all teachers in America to be certified in each and every course they teach. (See article on “The Battle of H.R. 6.”) This provision would have encumbered public schools—especially small public high schools. It would have seriously interfered with America’s private schools. But for home schools, the provision was the political equivalent of a nuclear attack. America’s home schoolers astonished Congress with a political counterstrike that was quick, effective, massive, and decisive. There are three central reasons why the home schooling community was able to respond in this manner.
Homeschooling can feel intimidating for many parents. But don't forget, it comes in all shapes and sizes. This guide helps you familiarize yourself with all things homeschooling.
This essay by Michael Farris outlines why it is so important to fight for homeschool rights.
This is the final installment of Cheryl Seelhoff's series on the history of homeschooling in America.
This timeline highlights the important milestones in the fight for homeschool freedom in the United States.
Home in education has been around as long as Adam and Eve. Adam and Eve had no teachers or school to send their children to, so they simply had to do it themselves. It has been the case during much of history that they were simply no schools to send children to, leaving parents with no alternative but to homeschool.